Blog

5-ways-to-keep-your-agent-onside-2

5 Ways to Keep Your Agent Onside

It’s very tempting when the market is difficult to blame your estate agent, especially when you doubt they are actually doing anything proactive to sell your house. But however inclined you might feel to bawl them out,... Read more
chairs on patio what made you buy your house

What made YOU buy your house?

Whilst estate agents may extol the virtues of triple aspect rooms, double garages or south-facing gardens, it’s usually the smallest of detail that makes a house irresistibly a home for us. A lovely client of mine told... Read more
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Copy that crackles with emotion

When an estate agent describes a house he’s selling, in a brochure or online, you’ll see he uses words that are found almost nowhere else in the English language: “benefiting from”, “dual aspect lounge” or ... Read more
WQhen is a mistake HT

When is a mistake not a mistake?

….when you learn from it, of course! What was the first thing you did when you decided to put your house on the market? If you diligently booked three appointments with estate agents, to obtain three valuations, you ar... Read more
Front Door Ht

Let Buyers See Your Front Door

When a potential buyer sees a photograph of your house, they will have an emotional reaction to it, to some degree.  The reaction may be positive or negative; it may be indifference, which will probably cause them to di... Read more
House Living room why and how of home staging

The Why & How of Home Staging

Selling a property isn’t just about selling bricks and mortar. It’s selling the idea of a life within those walls. Presenting a house as a home that’s ‘lived in’, which a potential buyer can buy into and pictur... Read more
Floorplans HT

Floorplans – do we need them?

Floorplans are a relatively new addition to property details. Originally they were only made available for either very grand homes, or new builds. Now much more prevalent and even the humblest of studio flats usually hav... Read more
Why rejection is like a gold dust

Why rejection is like gold dust

Sellers often come to me desperate and despondent, having had viewer after viewer reject their home.  “So what was their feedback?” I ask them. “Not suitable they answer.” Not suitable? Why? What didn’t they l... Read more
Where is your fold HT

Where’s Your Fold?

No, I’m not being personal, I’m talking about your online property advert! Take a moment to find your house on Rightmove or one of the other property portals, and tell me what can see, without scrolling down the pag... Read more