Don’t leave them guessing, name your photos!

If you’re on the hunt for a property at the same time as trying to sell, have you noticed that many listings on Rightmove don’t have named photographs? By named, we mean that a picture is simply referenced as ‘Picture 1’, instead of ‘Front of home’ and so on. Have you checked to see if your home for sale contains picture details, or is it the same as the many thousands that don’t? If yours is as humdrum as the other listings, talk to your agent today.

Why does it matter? Buyer interest can increase dramatically if the rooms on the listing contain image details. If there are many photographs, and the potential buyer is trying to match up the photos to the floorplan and written description of your home, they could get very confused. Without names, they are simply looking at rooms and views. If a secondary property they are looking at is much more detailed and straightforward, their interest might drift away from yours very easily.

How can it be changed? Many people will think that this is unchangeable, when it actually isn’t. It can’t be changed by you though, however. Your agent needs to do it. Rightmove allocates the title according to how the photograph is named on a computer desktop before uploading. By simply changing the title of the photograph before it is uploaded to the website, this is how it will show on Rightmove.

When should they be changed? As soon as possible. Images are one of the best marketing tools available for you to sell your home, and if they aren’t named correctly you could be losing potential viewings and a faster sale.

Contact your agent today about your images on Rightmove, and ask if they can be changed to describe each room and view in your home. If you want buyers to fall in love with your home through pictures, show the pictures some love and give them a name!

If you’d like my help to sell your home more effectively, please answer a few short questions here and if I think I can help you, I’ll be in touch.

What to read next: Photos that sell! Let your viewers be inspired 

What to do next: Sign up to my Selling Secrets http://www.home-truths.co.uk/selling-secrets

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